4 Mistakes that Will Easily Suffocate Your Reader Engagement
Posted on 14. Sep, 2010 by Julius.
Everyone makes mistakes in his life. And it’s great that we do. Humans only learn through mistakes. Acknowledging these issues is the first step to solving them. And that’s what we are going to do.
After this post you will know how to avoid the common pitfalls of blogging.
Not Building Trust
The one thing that blogging boils down to is trust. That sounds simple, but so many people don’t get it. I didn’t get it either until a few months ago. And ever since then my blog has attracted more and more traffic.
You need to remember that people are coming to your blog because they want to speak to a person. A real person, not some company representative.
Just write the way you would speak around your friends. You wouldn’t go up to a friend and start a promotional speech about a product you own. You would actually start a conversation first and then maybe you will move on to the topic that’s related to what you want to talk about. Then you might say that you have found a great product which helps you to solve that problem and you share that information with a friend.
How Can You Build Trust?
- Write Honest Reviews
- Help Your Fellow Readers and Bloggers
- Connect to Other Bloggers
- Meet them in Real Life
- Offer Useful Information
These are all easy ways to build trust, just use them.
Not Making Your Blog Human
Show your personality. It’s your blog so you can write about whatever you want to. Share your point of view on certain topics.
Nothing is worse then trying to take your personality out of your blog. The blog is you. You are the blog. Just remember that along the way.
And yes, there might be people who disagree with you or don’t like your blog. But to be honest you can’t satisfy everyone. And you don’t need to.
Take a look at Mars Dorian. He has one of the most personal blogs out there and is able to perfectly deliver his message. The reason why is because he is using his personality.
Not Saying Thank You
Nothing, and I mean nothing, is more important than saying “Thank you.” A thank you can go such a long way. Your readers will definitely appreciate you if you say “thank you”. Wouldn’t you want to make someone happy? There is nothing better than putting a smile on someone’s face.
How can you use this advice when blogging? Maybe you have a loyal follower of yours who always comments on your posts. Just reach out to him and say thanks for being so loyal.
But there are also other ways. When you write a post you can simply take the time to include someone who helped you with the article or who gave you an important idea. Everyone wants to feel appreciated. Don’t you?
God gave you a gift of 86,400 seconds today. Have you used one to say “thank you?”
Not Listening to Your Readers
Your readers are the most important part of your blog. Listen to them.
If you get several questions about a particular product then why not do the favor and and answer them in an article? That’s what Pat did. He got questions from readers about the new Subscriber Magnet plugin who asked him about whether he could recommend it. Because of their questions he decided to take a look at it and review it. This is a great way to build upon an earlier point, creating trust.
Tell me what you think. What are important mistakes you make? What mistakes am I making on my blog?