Archive for 'Social Media'
My Pathetic Belief about Social Media
Posted on 21. Jan, 2010 by Julius Kuhn-Regnier.
Social media has become a big part of every Internet marketer’s life. Lots of people claim that they are getting huge amounts of traffic through social web sites. And people believe them. And so do I.
That’s why I’ve tried to use social media thinking that I could easily generate massive amounts of traffic to my blog. The sad part is that I haven’t been able to do so.
And do you want to hear something even more pathetic? Until now, I haven’t realized that social media isn’t about promoting your content, it’s about relationships. Why did it take me so long to realize this?
When you are new to blogging you visit highly popular web sites searching for information. There you find all this information about blogging, SEO and also social media.
Some of the articles on social media tell you that you need to promote your web site. So logically you arrive at the conclusion that social media is all about promoting your content. And that simply promoting your content will drive traffic to your web site. Then you try it and it doesn’t work.
The reality is different. Social media isn’t about generating traffic. It’s about building relationships. And it is sad that it took me almost a year to figure that out but I am glad I have realized it at least.
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The Power of Social Media Optimization
Posted on 26. Jan, 2009 by Julius Kuhn-Regnier.
Social media optimization is now one of the most relevant topics on the Internet. Every blogger is talking about it so I will too. Today I found a particularly interesting case which demonstrates the power of social media.
